# Value Accrual & Growth Flywheel

Value generated in the ecosystem flows directly to the ($BDXN) token. Revenue is generated off-chain from several sources, including:

* Advertising
* Social Graphs
* Analytics

This revenue is then used to acquire $BDXN. Introducing demand into the market strengthens the token’s backing, which is then distributed to users and auto-locked.

This system not only attracts new users by allowing them to share in the token’s growth, but it also creates a network effect — more users generate more value, further enhancing the ecosystem and talent marketplace.

These mechanisms create a direct relationship between the success of the product and the success of the token; as the more the product is used, the greater revenue it generates. This, in turn, increases the token’s value, attracting new users, introducing a positive feedback loop for the Bondex Network.

### Growth Flywheel

![](/files/8g1T3F7eFXOUCd7gnB29)


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